Marketing Magick: How Much Marketing Are You Responsible For?

To market, to market

So you got a book deal. It’s exciting to envision your work sitting on bookshelves around the world! (Psst…seeing it in real life is better than a mouthful of Pop Rocks with a side of Mountain Dew! I still get a buzz when I run across my books in stores.)

While writing your magnum opus, the publisher will handle printing, editing, distribution, and all that jazz.

Super groovy!

But what about the marketing part? What can you expect from the publisher - and what are your responsibilities?

Good question. Here’s the straight scoop.